Beer-plications
The job market's crazy. As your future boss gets hundreds of applications for every role, it's more important than ever to stand out and be noticed.
Enter, Beer-plications. A bold way to get your name on the tip of their tongue.
We teamed up with Young Henrys Brewery in their mission to *serve the people* by creating a way for job hunters to make their resume extra tasty and impossible to ignore.
How? By turning beers into an application and putting their CV, cover letter and portfolio on Young Henrys beer and delivering it to the desk of their future boss.
Job seekers visited the beer-plication portal and answered a few questions before our ai powered assistant created their very own custom beer-plication.
Each bespoke can featured a specific piece of info printed directly, ranging from experience to a cover letter before they were then delivered direct to the desk of their future boss.
We got the word out with punchy social comms
And we even created contextual beer coasters just in case job hunters were having a cheeky lunchtime 'inspiration session'.
